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Privacy Policy

Last updated: 28-May-2026

This Privacy Policy describes how Golden Lady Spices & Foods Private Limited ("Golden Lady Naturals", "we", "us", or "our") collects, uses, and discloses your personal information when you visit or make a purchase from goldenladynaturals.com (the "Site") or otherwise use our services (the "Services"), including our WhatsApp Business communications.

By accessing or using our Services, you agree to the terms of this Privacy Policy. If you do not agree, please stop using the Site and our WhatsApp services immediately.

This Privacy Policy is published in compliance with India's Digital Personal Data Protection Act, 2023 (DPDP Act) and applicable global data protection laws, including the EU General Data Protection Regulation (GDPR) where applicable.

1. Updates to This Privacy Policy

We may update this Privacy Policy from time to time for operational, legal, or regulatory reasons. When updated, we will revise the "Last updated" date above and post the new version on the Site. Material changes will be communicated through the Site banner or, where applicable, via email or WhatsApp notification to existing customers.

2. Information We Collect

We collect personal information in the following ways:

A. Information You Provide Directly

This includes information you enter or submit while using our Services, such as:

  • Contact details: Name, address, phone number, email
  • Order details: Billing address, shipping address, payment confirmation
  • Account details: Login credentials including email address, password, or phone-based one-time password (OTP) verification used for passwordless authentication
  • Shopping activity: Products viewed, wishlist items, cart activity
  • Customer support messages: Any information you provide during interactions, including WhatsApp conversations
  • WhatsApp opt-in: Phone number and consent preferences if you choose to receive transactional or promotional WhatsApp messages from us

Some features may not work if you choose not to provide certain personal information.

B. Information Collected Automatically (Cookies & Usage Data)

We collect data through cookies, pixels, and similar technologies on our Site. This may include:

  • IP address
  • Browser & device details
  • Pages visited
  • Time spent on the Site
  • How you interact with the Services

Our Site is powered by Odoo's eCommerce platform. For Odoo cookie details, visit: https://www.odoo.com/privacy

Where used, third-party analytics and advertising pixels (such as Meta Pixel for advertising attribution) operate under their own privacy policies. You can manage or block cookies through your browser settings.

C. Information from Third Parties

We may receive information from:

  • Our eCommerce platform provider (Odoo) — order, customer, and analytics data
  • Payment processors (Razorpay and others) — to confirm transactions
  • Meta Platforms Inc. (WhatsApp Business Platform) — message delivery and read-receipt status, and metadata for messages you send to or receive from our WhatsApp Business numbers
  • Marketing partners, analytics providers & advertisers — campaign attribution and engagement data

Any third-party data received is managed in line with this Policy.

3. How We Use Your Information

We use your personal information to:

A. Provide Our Products & Services

  • Process orders & payments
  • Manage shipping, returns, and exchanges
  • Create and maintain your account
  • Send order-related notifications (via email, SMS, or WhatsApp)
  • Display product reviews and support features

B. Marketing & Advertising

  • Send promotional emails, SMS, or WhatsApp messages (with your explicit consent)
  • Personalize your viewing experience on our Site
  • Show targeted ads on our Site and third-party platforms, based on your website browsing and purchase history

We do NOT use WhatsApp message content or message metadata for advertising, ad targeting, or retargeting on any platform. Advertising audiences are built only from website behavior, on-site purchase history, and other first-party signals you provide directly on our Site.

You may opt out of marketing at any time. See Section 14 for specific WhatsApp opt-out instructions.

C. Security & Fraud Prevention

  • Detect and prevent fraudulent or illegal activity
  • Protect user accounts and store data

D. Customer Communication

  • Provide customer support via email, phone, and WhatsApp
  • Improve our website and service quality

4. Cookies

We use cookies to:

  • Store your preferences
  • Improve loading speed
  • Analyze site usage
  • Personalize your shopping experience

Most browsers accept cookies automatically. You can modify your settings, but blocking cookies may affect functionality.

5. How We Share Your Information

We may share your information with:

  • Vendors & service providers:

    • Odoo — our eCommerce platform and hosting provider
    • Meta Platforms Inc. (WhatsApp Business Platform) — for delivering WhatsApp messages including order updates, customer service, and (with consent) marketing communications
    • Razorpay and other payment processors — to process transactions
    • Shipping and logistics partners — to deliver your orders
  • Business & marketing partners — for joint promotions and analytics, only with appropriate data protection agreements and as permitted by law
  • Legal authorities, if required by law or court order
  • During business transfers, such as mergers, acquisitions, or restructuring

We do not sell your personal data. We do not knowingly process or share personal data of minors (as defined under applicable law) without verifiable parental consent.

6. User-Generated Content

Any product reviews or content you post publicly may be seen by others. We cannot control how others use publicly available information. Do not include sensitive personal information in public reviews.

7. Third-Party Links

Our Site may include links to external websites. We are not responsible for their privacy or security practices. Review their privacy policies before submitting personal information.

8. Children's Data

Our Services are not intended for children under 18.

We do not knowingly collect personal information from children. Where we need to process personal data of a child (a person under 18 as defined in India's DPDP Act, 2023), we will obtain verifiable parental or guardian consent as required under applicable law.

If a child's data has been collected without consent, a parent or guardian may contact us immediately for removal at ContactUs@goldenladynaturals.com.

9. Security & Retention

We implement reasonable security measures (encryption in transit and at rest, access controls, audit logging) but cannot guarantee 100% protection against all threats.

Information is retained as long as necessary for:

  • Providing Services
  • Legal and tax obligations under Indian law
  • Fraud prevention
  • Resolving disputes

WhatsApp message records (your phone number, message metadata, delivery status, and message content stored for customer-support and dispute-resolution purposes) are retained for as long as needed to provide our services, plus an additional retention period for legal, tax, and dispute-resolution purposes — typically up to 12 months from your last interaction, and longer if required by applicable law.

10. Your Rights

Under the DPDP Act, 2023 (India) and other applicable laws, you have the following rights regarding your personal data:

Rights available under the DPDP Act, 2023 (all users in India):

  • Right to access / know what data we hold about you, our identity, and our processing purposes
  • Right to correction and erasure of inaccurate, incomplete, or outdated data (subject to legal retention obligations)
  • Right to grievance redressal — file a complaint with our Grievance Officer (see Section 11) before escalating to the Data Protection Board of India
  • Right to nominate — designate another person to exercise your rights in the event of your death or incapacity
  • Right to withdraw consent at any time, with future processing ceasing accordingly
  • Right to manage communication preferences — including opting out of marketing

Additional rights available under GDPR (for EU/EEA users) and other regional laws where applicable:

  • Right to data portability — receive your data in a structured, commonly-used format
  • Right to restrict processing of your data
  • Right to object to certain processing activities

You can exercise any of these rights by contacting us at ContactUs@goldenladynaturals.com.

We may need to verify your identity before fulfilling your request. We will respond to verified requests within the timelines required by applicable law (typically 30 days under the DPDP Act and GDPR).

11. Complaints & Grievance Redressal

If you are unhappy with how we handle your data, contact our Grievance Officer:

Email: ContactUs@goldenladynaturals.com

Phone: +91 99853 73731

If your concern is not resolved to your satisfaction within 30 days, you may escalate to:

  • India: The Data Protection Board of India, established under the DPDP Act, 2023
  • EU/EEA residents: Your local data protection authority
  • Other jurisdictions: The relevant data protection authority in your country

12. International Transfers

Your information may be stored or processed outside your country, including in the United States (where Meta operates the WhatsApp Business Platform infrastructure) and other countries where our service providers are located.

For data subject to the DPDP Act, we transfer data only to countries permitted by the Indian government. For EU/EEA data, we use legal mechanisms such as Standard Contractual Clauses.

13. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, contact us:

Golden Lady Spices & Foods Private Limited

Email: ContactUs@goldenladynaturals.com

Phone: +91 99853 73731

Grievance Officer: Santhosh Kumar Posham

Grievance Email: ContactUs@goldenladynaturals.com

Address:

D.No 12-76/1, Beside Pillalamarri Kaman,

NH65 Hyderabad Road, Pillalamarri,

Suryapet, Telangana – 508213, India

14. WhatsApp Messaging Services

We use the WhatsApp Business Platform (operated by Meta Platforms Inc., "Meta") to communicate with customers who provide their phone number and opt in to WhatsApp communication.

How you opt in

You may opt in to receive WhatsApp messages from us by:

  • Providing your phone number during checkout with WhatsApp consent
  • Clicking a "Chat on WhatsApp" link on our Site, our ads, or our other channels
  • Sending us a message on WhatsApp first
  • Subscribing to our WhatsApp notifications through our website or in-store sign-up

What we send via WhatsApp

  • Transactional messages: order confirmations, dispatch notifications, delivery updates, payment reminders, invoices
  • Customer service responses: replies to your enquiries
  • Promotional messages (only with separate explicit opt-in): new product announcements, festival offers, special pricing

Data shared with Meta

When you communicate with us via WhatsApp, the following flows through Meta's WhatsApp Business Platform infrastructure:

  • Your phone number
  • Message content (text, images, documents, location data) that you send or receive
  • Message delivery and read status
  • Basic device and connection metadata needed for message delivery

Meta processes this data under its own privacy practices, described at: https://www.whatsapp.com/legal/privacy-policy

We do not control how Meta processes data on its infrastructure.

How to opt out

You can opt out of our WhatsApp messages at any time by:

  • Replying STOP or UNSUBSCRIBE to any of our promotional WhatsApp messages — we will process your opt-out promptly (typically within 24 hours)
  • Emailing ContactUs@goldenladynaturals.com with subject "WhatsApp Opt-Out" to stop ALL WhatsApp communication including transactional updates (note: this may delay order-related communications, as we will switch to email or SMS for those)
  • Blocking our WhatsApp number within your WhatsApp app

Opting out of marketing WhatsApp messages does not affect your ability to purchase from us; we will use email or SMS for transactional notifications instead.

Retention of WhatsApp data

WhatsApp message records (your phone number, message metadata, delivery status, and message content if stored for customer-support purposes) are retained for as long as needed to provide our services, plus an additional retention period for legal, tax, and dispute-resolution purposes — typically up to 12 months from your last interaction, longer if required by applicable law. See Section 9 for our general retention policy.

Coexistence between our team's WhatsApp Business app and our Cloud API integration

For some of our WhatsApp Business numbers, our staff continues to use the WhatsApp Business app on their phones for human-handled conversations, alongside our automated Cloud API integration. Messages you send may be visible to authorized staff members in either system. Our authorization scope is governed by your consent at the time you message us.

Your rights regarding WhatsApp data

All rights listed in Section 10 above apply equally to your WhatsApp message data. Contact us at ContactUs@goldenladynaturals.com to exercise any of these rights.

This Privacy Policy is effective from 28-May-2026.